Archive for the ‘Dettol’ Category

Another Step Forward In My Career

Wednesday, March 13th, 2013

Greetings from Germany!   I have finally started the second year of my Graduate Program and I am ready to discover a totally new environment. I have been working with the Sagrotan marketing team for a week now. After spending a year in Sales, I realized that my Marketing knowledge was a bit rusty. However, after [...]

So Long, Farewell, Alveterzane, Goodbye

Thursday, June 28th, 2012

After 8 months, 2 rotations in Sales and Trade Marketing and meetings in 6 different states I have decided to hand over the blogging reigns to one of my colleagues and good friends, Sara, who is a member of the Graduate Program and works in Marketing on the Lysol (Dettol) Equity team. I have had so much [...]

Store visits in Beijing

Wednesday, June 13th, 2012

As already announced in my last blog post I was going to visit some typical retail stores. Samantha, my HR colleague and me were picked up by Sam, the city manager for the Beijing area. We have been visiting all different kinds of stores: Hypermarkets: Carrefour, Lottemart and Wumart Supermarkets: Jenny Lou’s, Jingkelong Drugstores:

Guest blog: Adam Leyland, Editor of The Grocer – the bible of the fast moving consumer goods industry

Monday, February 27th, 2012

Adam is an authority on industry issues, consumer trends and new product development, and the power and reach of supermarkets.  He makes regular appearances on national media and is an industry expert, as well as chairing conferences.   He was Editor of the Year (British Society of Magazine Editors) in 2009, and has picked up [...]

Buy It Now!

Monday, November 28th, 2011

Last week I needed to check prices on a few products and in the store I used my smart phone to scan the barcodes. POOF! In under 10 seconds (I still have the iPhone 3) prices for multiple retailers, product descriptions, user reviews and “buy it now” options all appeared on my phone. This was [...]