Reckitt Benckiser » brand awareness http://www.myrbopportunity.com Reckitt Benckiser, RB, the company that makes Vanish, Airwick, Finish, Veet and many leading brands… whatever you’d like to call us, we’re one of the world’s fastest-growing companies in household, health and personal care products. We want to give you a window into our world and see what ‘opportunity’ means to us. We’re one of those places where no two days are the same, where you’re expected to put your money where your mouth is, challenge the status quo, and do it fast. Whatever ‘it’ is. Our bloggers will be sharing with you their thoughts and experiences to give you a real understanding of the breadth of global opportunity here and the diversity of RB, Many will be people who are on graduate or management trainee programmes and some will be well established in their careers here. Tue, 31 Jan 2012 11:33:50 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Increasing Brand Awareness at Brazil RB http://www.myrbopportunity.com/2011/08/30/increasing-brand-awereness-at-brazil-rb http://www.myrbopportunity.com/2011/08/30/increasing-brand-awereness-at-brazil-rb#comments Tue, 30 Aug 2011 09:10:47 +0000 Nathalia http://www.myrbopportunity.com/?p=9016

Today, we’ve had an intern training session aimed at generating ideas on increasing brand awareness. There were interesting talks about our company’s values and goals and how we can help further develop and promote them. For us interns, the most exciting part of this is the role we can play in shaping the promotional strategy, whether that may be at our university or at RB job fair stands. We are also encouraged to voice your own ideas. This is what’s so great about being part of the RB team. You help build the RB brand by sharing your ideas. You have a voice!

Me (on the second row to the right) with the RB marketing team in Brazil !
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