Posts Tagged ‘brand management’

Break into Brand Management with RB

Wednesday, April 7th, 2010

I know from personal experience during my MBA career search process that getting your foot in the door of a CPG or FMCG firm as a brand manager is extremely challenging.

Well, I just learned that RB is creating such an opportunity for students in the U.S. to break into brand management with the launch of our Campus Brand Manager program [...]

Reckitt Benckiser who? Revealing the power behind the Powerbrands

Wednesday, March 24th, 2010

My colleagues and I were at the University of Sydney in March to promote the RB Commercial Graduate program to prospective graduates.
Reckitt Benckiser who?
It wasn’t surprising that students had no clue who we were. But when we started listing about our brands – Strepsils, Nurofen, Pine-O-Cleen and Napisan, they were more inclined in finding out what [...]

The Power of One: improving productivity of the work environment

Wednesday, March 17th, 2010

As I explained in my post “The Power of One has just begun” back in January, the entire U.S. brand marketing team here in Parsippany was relocated to a temporary space on the second floor of our building for 8 weeks while our fourth floor was being renovated.

I honestly can’t believe how fast those weeks have flown by, for as of Monday morning this week, all of us were installed into our newly-renovated work environment and let me just say, the new workspace is outstanding.

RB marketing team celebrate Lysol’s success at Household Marketing Awards

Wednesday, March 10th, 2010

This past Friday night, the RB US Marketing Team was wined and dined at our very own Household Marketing Awards (HMA’s) ceremony at the Morristown Musuem in Morristown, NJ to celebrate a year of achievement across all of our brand teams.

Now I, and I am sure a number of you out there, tuned in to the 2010 Academy Awards on Sunday night; however, I can honestly tell you that after Friday night, watching similar events on television will never be the same again.

Top 10 LinkedIn Groups for Aspiring Brand Managers

Wednesday, March 3rd, 2010

LinkedIn Groups are free to join, and you can choose to join up to 50 groups from a list of thousands of user-created groups for literally just about anything.

While there are thousands of quality groups out there that I encourage you to check out, here are the Top 10 LinkedIn Groups for Aspiring Brand Managers to help you build your own brand and launch your career…