Posts Tagged ‘Competition’

4 Steps to become a RB’ler

Sunday, March 7th, 2010

After finishing university every graduate asks himself: how do I get the job I really want? Within this blog entry I will try to give you some insights how my way to RB looked like. Maybe this can become your way, too.

 

1st step: the application.

Find your own style but be aware of the local formalities.

Formalities: The first look is always at the form. Take a look at letters you got from serious companies. You will realize that the format is serious as well. Take this as an example. Colleagues from the HR department get hundreds of applications. So be aware that there are no bigger mistakes within your formalities. Here is a good website for all you German readers. It gives very good insights of the formalities of applications in Germany.

Your own style: Be unique. Take care of the formalities but within those – find your own way. When I was younger sport was a big part of my life. In every application you will find something about this part of me. In addition I love other countries, other cultures. Find a way to express yourself. E.g. I always mentioned that I am a son of the sailor and that this might the reason for my passion for different cultures. Take a look at your life – what makes your heart beat faster?

 

2nd step: the telephone interview.

Be prepared but be yourself – do never prepare whole sentences or words for the talk.

The preparation: Take a look at the website of the company. I found a lot of information about RB and thought how I could fit in this culture. Search for press releases. Go to Youtube and watch some adds:

Waterfall

After that I made a list of things which might be important. Strengths, weaknesses, goals in 5 years, goals in 10 years, why do I want to join RB, why should RB pick me, questions.

The call: Wiebke, the Senior Human Resources Advisor, of our business in Germany called me that day. From the very first beginning I had a very good feeling. I was in the city that day where Wiebke grew up. A good start. Something like this is good to stay in mind. Maybe Wiebke had ten calls that day – but I am sure she remembered that I was the one who was in her home town when we talked. Ask the interviewer personal things. If the topic is sports or hobbies. Why shouldn’t you ask the interviewer about his passions? Maybe there is a connection. The BCG offers some good interview tips as well.

 

3rd and 4th Step: the personal interviews.

At RB I had two personal talks. The first one was with Wiebke and Benno, our Head of Field Sales and Head of Trade Marketing. The second one was with two Marketing Managers. That first day we had two topics: a case study with an analysis and the personal talk. The second day included “only” a personal interview.

The case: Again the preparation comes first. It was my first case study ever. So I searched the web and found this very good site by McKinsey where you are able to practices cases. Take your time and go through the steps. It helped me a lot to understand what a case study is all about. In my case the study had a lot of numbers about market shares, turnover, net revenue and so on. My first thought after my first look – ok, I will leave NOW. In this situation, stay cool. I read it again, made notes. The topic can be about everything. E.g. the company want to join a new market or want to launch a new product. How are the action steps? So, I made my analysis. I focused on the things I understood and I put my action plan up the flip chart but: I was too late. Five minutes before I finished Wiebke and Benno entered the room. My thought: it is over now. And again: stay cool. No one will cut your head off. I finished my paintings and presented my ideas. I am sure not everything was correct but I had my plan and answers to the questions. If I did not understand everything – no problem. Benno explained it to me. Everything was very fair.

The personal talk: the tips and tricks are almost the same as I wrote above within the part about the telephone interview. Most important thing again: be yourself! Benno told me afterwards that after the talk he had the feeling that he really knew who I am.

 

When I take a look back at the whole application process I recommend one most important thing: be yourself and always start the talk with a big…

 

…smile.

Smile

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Rock ’n’ Roll at the Point of Sale…

Friday, February 26th, 2010

…and how to make it happen.

 

Wikipedia says that “Rock ’n’ Roll is a genre of popular music…” To me this guy right here represents perfectly what Rock ’n’ Roll is all about:

 


 

 

Entertaining, talented, unique, powerful, impressive – Rock ‘n’ Roll.

 

I will never forget Jan 6th 2010. The store manager of one of my biggest stores in my sales area called me:
“Holger, we will make the deal you offered me three weeks ago.”
My first thought: “ROCK ‘N’ ROLL!”
During my first weeks at RB Michael, one of my colleagues, told me a saying. I don’t think you can translate it one by one but maybe you will get the meaning: “Mass sells mass.”
The meaning is: the more entertaining, unique, powerful and impressive your appearance at the point of sale (POS) is, the more you will sell.
And yes, by using these four words you see the connection to the dance-video on top. The last description of Rock ‘n’ Roll missing is “talented”. This you only get when you are able to sell highly talented products like ours at RB.

 

You might ask me to explain and describe what we did at this specific store but I am not able to put it into words. To really make you understand what I mean by talking about “Rock ‘n’ Roll at the POS”, you have to take a look at the pictures below.

 

 

Entertaining, talented, unique, powerful, impressive – Rock ‘n’ Roll.

 

And it is true. Customers buy more. They are entertained and they know that this impressive appearance goes along with very talented brands which stand for a high quality and unique products.

 

The secret behind this story is not really a secret. Why did the store manager order this huge amount of products at once? He understands how the business works. He knows how customer think. He is aware of the topic “Rock ‘n’ Roll at the POS”.
But in my eyes the key factor was trust. The buyer trusted me. He was sure that I would never sell him products which he would not be able to sell to his customers again.
Being a good salesman means in my eyes to be open minded, caring, understand a buyer’s needs, find a connection to him.

 

I am sure that everybody can be a good salesperson. The most important thing is to listen to a buyer’s needs. Find out if you are able to read needs.

 

Rock on…

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In search of Business Heroes

Thursday, February 4th, 2010

Are you a Business Hero?How would you like to use your business skills for something amazing?
To really show off your entrepreneurial talents while helping others?
Save the Children has launched an amazing initiative encouraging young people to use their talents to make a real difference.
Called Business Heroes, it is literally looking for that: young people who can use their skills to raise money for the victims of Haiti’s earthquake.
And as one of Save the Children’s largest corporate supporters worldwide, Reckitt Benckiser is furthering its commitment to help the charity by supporting this fabulous opportunity.

What’s it all about?
The initiative is designed to raise funds for Haiti after the initial media interest has dwindled.
You will pitch your entrepreneurial skills against others from across the country to see who can raise the most money.
And the business idea that raises the most money will bag an internship at Save the Children for summer 2010.
There is also a prize for the most innovative overall fundraising idea.
But not only that, you will have the chance to gain skills and experience to build your CV and ensure you stand out from the crowd at job interview.
The competition is open to anyone and you can enter as a team or as an individual.
But you are encouraged to think big and your project should be planned and have a budget attached.
Your funds can be raised by selling a product or a service.
And to qualify, a business plan must be submitted, funds must be received by April 10th and a one-page description of your initiative must also be produced.

Where to start?
If you need a little inspiration the Business Heroes site has an idea’s area to get you started.
Problems are opportunities so think of a problem people have – laptop surgery? Fixing push bikes? – and find ways you can solve those problems.
Do you have a skill to sell? Can you organise a charity auction? Can you organise an event?

If you are looking for ways to ensure you stand out from the crowd when it comes to searching for a job, this is an ideal opportunity.
Your ideas and achievements will be visible to companies across the UK who are searching for great talent.
And you could have the unique opportunity to work with an experienced mentor to develop your plan if your business plan is chosen.
So if you have a groundbreaking idea that can mobilise people and resources and affect change, why don’t you sign up?
If you’re looking for inspiration or more details, visit the Business Heroes website. You will also find them on Facebook and on Twitter.
This really is an amazing opportunity to boost your career prospects – and tangibly help Haitian children affected by the earthquake.

I would also like to highlight the quick response of RB in collecting funds for Haití. Several countries across the business started to fund raise money immediately after the disaster.
In Spain, for example, we gave the employees the chance to make direct donations from payroll and we raised more than 8.000€.

You can see the work of Save the children in Haití in the following video:

NOTE: If you are looking for seedfunding for your business idea (to get it off the ground) you will need to have your business idea submitted by Wednesday, February 10th at 11.59pm.

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How to win £1,000

Monday, January 18th, 2010

It’s been a while since I last posted a blog post on here.
Since then I’ve moved to the Finish delivery team of the New Technologies Group.

edd

And one of the things we are working on is asking where the general public thinks the future of Finish (Calgonit, Electrosol) products should head. And what will they look like?

So we are offering £1,000 to the best response to the question: “What do you think the next generation of Finish dishwashing products should look like?”

There is an explanation how to enter on the Reckitt Benckiser Facebook page.

Your entry could simply be a comment, but for the best chance of winning you should send pictures and descriptions of your vision. And you can enter as many times as you like.

So what are you waiting for . . .  visit our Facebook page, have a go and good luck!
Edd

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Students: Here is your chance to Do Something BIG

Thursday, November 19th, 2009

german-student-comp
Have you ever really wanted to make a difference, to do something that matters, to do something BIG?

German students have a  fantastic opportunity to do just that, by taking part in an amazing competition which challenges entrants to create a simple yet innovative idea to save children’s lives in Angola, one of the poorest places in the world.

 

The competition is being run by RB Germany together with Save the Children. Student groups are invited to plan the whole project and manage it like a real business case.
It needs to be realistic and efficient. Entrants also need to show strong problem-solving skills, sharp analytical skills and persuasiveness.
Projects will be rated by KPIs (key performance indicators) such as how well the project fits the region, how well social networks are used to raise awareness, how efficient the money would be used and, of course , the quality of the idea.

And the winners will be given the opportunity to visit Angola and see first hand the projects that Reckitt Benckiser is implementing there.
The winners’ idea will also be documented throughout as a case study for corporate social responsibility e.g. for universities.
This scheme follows a tradition of collaborations between RB and Save the Children in finding great projects that impact and really make a difference to the children who need help the most.
The closing date for entries is the end of March 2010 and they will be judged by experts at Save the Children and Reckitt Benckiser colleagues.

 

If you want to join in, you can find all the information on the Do Something Big website. The site is German only however, as the project addresses German students.
Plus you can even help just be subscribing to the newsletter – Reckitt Benckiser has pledged to add 1 Euro to the project budget for each e-mail address subscribed to the newsletter.

 
So don’t wait – DO SOMETHING BIG!

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