Mark Choueke is group editor of Marketing Week, the UK’s leading business weekly magazine for professionals working in the marketing and media industries. He appears regularly on television, radio and in the UK national press as an expert on all issues relating to business, marketing, brands, communications and consumer behaviour. What’s the FMCG marketing scene [...]
Posts Tagged ‘FMCG’
Mark Choueke – Marketing Week
Friday, November 25th, 2011Demographics – An ageing population
Tuesday, August 9th, 2011I am sure most people reading this will have heard about the worlds ‘ageing population’. One of the most shocking statistics I have heard is that by 2015 Japan is estimated to experience a 175% rise in tax to support their aging population – find this shocking? The UK is estimated to experience the same [...]
Why does Reckitt Benckiser matter to college students?
Wednesday, March 23rd, 2011Matt Dubow When I first walked onto the Penn State campus as a freshman my head was dizzied by the limitless opportunities before me. As I became a more seasoned undergraduate, I began to become more aware of my potential in areas I had never even considered before, both as a consumer in the grocery [...]
A bite of values, a sip of culture – bringing RB to students
Wednesday, February 23rd, 2011Omar Hasan Khan Hello! My name’s Omar and I am currently pursuing my MBA from the Institute of Business Administration (IBA) in Karachi, Pakistan. I am also a RB Campus Brand Manager – an opportunity that came calling as a result of the graduate internship programme I was part of during the summer of 2010. [...]
There’s more to FMCG than you might imagine – discover how exciting your career could be at our new FMCG guide
Friday, October 22nd, 2010I’m a few weeks behind on sharing the news due to all the projects going on here in Parsippany, but I am excited and proud to announce the launch our new RB About FMCG website. Earlier this year, I had the opportunity to brainstorm some new ideas with both HR and the Corporate Communications team [...]
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