Hi my name is Sezi, this is my first blog on myrbopportunity. I joined the RB Italy in March 2011 and im currently completing an internship in marketing. Segmentation, Targeting, 4P’s, 3C’s? As an aspiring marketeer at some point in our educational life, we all took the course “Introduction to Marketing”. We learned about the basics [...]
Posts Tagged ‘Marketing’
RCBK 101: Introduction to Reckitt Benckiser
Tuesday, July 26th, 2011Mission for health – Campaign launch in Australia
Tuesday, July 19th, 2011This is my first blog despite being nominated blogger for the last 3 months. That’s because I’ve been so engrossed in my work! I’ve been working on the Dettol Mission for Health campaign launch in Australia – have you seen it? Basically the idea behind Mission for Health is all about doing more for the [...]
We made it! RB is now engaged to…
Monday, May 23rd, 2011…the students of Pakistan! In my last post I covered how Faryal and I ensured students experienced the culture and values of Reckitt Benckiser. Now it was time that the students experience RB and its brands in a relatively more memorable manner; it was time the students interacted with RB and its brands, it was [...]
Teambuilding – Cooking at Work!
Friday, May 20th, 2011Out of Office Meeting? Last week, I received an email saying that I was supposed to go to a Marketing meeting out of the office with no excuses, but they didn’t say why or what were supposed to do there. We thought it may be a formal meeting, to define our goals and what we [...]
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