Posts Tagged ‘Veet’

Moustaches and blood? RB’s eye-catching marketing triumphs again

Friday, November 27th, 2009

Check out some of the great initiatives that RB’s marketing department have come up with! Aerogard’s (a local RB Australian insect repellent brand) creative new outdoor campaign. And Veet’s print ad which ran in conjunction with ‘Movember’. During the month of November, Aussie males (including a large contingent from RB!) are encouraged to grow weird [...]

Katrina Kaif in a hot red dress. In our office!

Friday, November 20th, 2009

  Hi… This is my first post on this wonderful blog. I would like to formally introduce myself in a couple of paragraphs but then, you would be so bored that I would never be read again! I am therefore going to attempt to introduce myself through a diva in a red dress!   At [...]

RB says hello to 2 awards for Goodbye Bush Campaign

Thursday, November 12th, 2009

Goodbye Bush was a daring yet clever print ad for Veet which was strategically placed in all major Australian newspapers the day Barack Obama was elected President of the United States. Within hours the ad had turned viral on the internet and was circulated around the globe. In October, Veet’s  Goodbye Bush campaign won 2 Caxton Awards (best FMCG ad and best [...]

Our innovation is helping women (and men) the world over

Tuesday, August 11th, 2009

  Hi everyone I’m Bia from Brazil. Today I want to share something that I realized today in a client’s meeting. Have you ever stopped to think what a woman’s most common beauty treatment is – no matter where they live, which religion, social economic level or political view? Hands up who said moisturizing – [...]

Reckitt Benckiser is always in my thoughts – even while on holiday!

Thursday, July 30th, 2009

  Hi, I’m Xenia and I freshly joined the RB blogger team here on My RB Opportunity. I am a management trainee in the German marketing team, but I had the opportunity to spend 6 months of the program with the French Airwick team. I will be telling you about my experience here, but first [...]