Goodbye Bush was a daring yet clever print ad for Veet which was strategically placed in all major Australian newspapers the day Barack Obama was elected President of the United States. Within hours the ad had turned viral on the internet and was circulated around the globe. In October, Veet’s Goodbye Bush campaign won 2 Caxton Awards (best FMCG ad and best [...]
Posts Tagged ‘viral’
RB says hello to 2 awards for Goodbye Bush Campaign
Thursday, November 12th, 2009Tags: accolades, award, Marketing, print ads, Veet, viral
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RB Vanishes in freak Sydney Dust Storm!
Friday, September 25th, 2009Many of you may have seen the media coverage on the freak dust storm that blanketed Sydney for most of Wednesday morning. What was more exciting for marketers was the great opportunity to get caught up in an advertising storm with Vanish leading the charge.
Tags: advertising, Australia, freaky weather, jumping at the opportunity, Marketing, napisan, orange dust, print, print ad, stains, storm, Sydney, Sydney dust storm, Vanish, viral
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