Laura – Sales
Sales Manager
Name: Laura
Nationality: Italian
Where I work for RB: Italy – Sales
Career: I started work at RB in 2008, as an intern in Trade Marketing Healthcare and then an Assistant in the Sales Household team.
I support my team in the development of strategic initiatives, such as promotional planning and growth projects with key customers such as Auchan and Carrefour.
I’m accountable for measuring performance and impact of initiatives, using RB information systems such as Siebel, Plan P&L, and Nielsen tools.
Through these systems, I provide analysis to facilitate long term promotional planning with customers and to identify any issues or opportunities.







